Keynote #1:

An Update from The PA eHealth Partnership Authority

Alexandra (Alix) Goss was named the Executive Director of the Pennsylvania eHealth Partnership Authority in January 2014 after serving as the PA Health Information Technology Coordinator for one year and the program manager of the Authority since 2011. In her roles, she has guided Pennsylvania’s efforts to improve quality and safety of healthcare by working with stakeholders to create and build a statewide network for electronic health information exchange (eHIE). eHIE is shown to improve efficiency in healthcare, reduce costs and make care more convenient for patients. This shared infrastructure will enable unaffiliated organizations to securely exchange health information, allowing providers and patients to make the best possible health decisions.  Alix has worked on the state’s eHIE exchange strategy since 2008, with a focus on technical architecture and privacy and security framework. For more than 20 years, she has held leadership roles in developing national healthcare standards, implementing federal regulations, systems integration and operations management in the private and public sectors of health care. She is currently serving a four-year term as a member of the Department of Health and Human Services’ National Committee on Vital and Health Statistics (NCVHS). 

Alexandra (Alix) Goss, Executive Director, Pennsylvania eHealth Partnership Authority, was named the Executive Director of the Pennsylvania eHealth Partnership Authority in January 2014 after serving as the PA Health Information Technology Coordinator for one year and the program manager of the Authority since 2011. In her roles, she has guided Pennsylvania’s efforts to improve quality and safety of healthcare by working with stakeholders to create and build a statewide network for electronic health information exchange (eHIE). eHIE is shown to improve efficiency in healthcare, reduce costs and make care more convenient for patients. This shared infrastructure will enable unaffiliated organizations to securely exchange health information, allowing providers and patients to make the best possible health decisions.

Alix has worked on the state’s eHIE exchange strategy since 2008, with a focus on technical architecture and privacy and security framework. For more than 20 years, she has held leadership roles in developing national healthcare standards, implementing federal regulations, systems integration and operations management in the private and public sectors of health care. She is currently serving a four-year term as a member of the Department of Health and Human Services’ National Committee on Vital and Health Statistics (NCVHS).

Interoperability Panel

The development of the Health Information Exchange (HIE) is widespread and is becoming a reality albeit with some uncertainty.  The HIE implementation challenge is to create a standardized interoperable model that is patient centric, trusted, longitudinal, scalable, sustainable, and reliable.   An additional challenge is a current challenge is to get EHR vendors to open up their interfaces and get connected to other systems at a reasonable cost to providers. The provider community doesn’t necessarily want a deep dive into the details of HL7, HIE, etc., but they want integration that works.  As patient access to personal health records increases, the demand for data and documentation quality will increase.  And though the HIE has the potential to enhance care quality through clinical decision support, the private sector appears to be tackling the HIE challenge in its own way with initiatives like the Commonwealth Alliance, a consortium of health IT vendors promoting interoperability for the common good.  Regardless of which HIE models prove most effective, one thing is certain, to realize the full potential of health information technology and ePHI the ability to exchange data must improve significantly in the future.

Panelists:

Karen Bell, MD, MMS, is the Director of JBS International’s Center for Sustainable Health and Care and a nationally recognized expert in health IT with clinical and leadership experience in the payer, provider, government, and public health sectors. As Chair of the Certification Commission for HIT (CCHIT), she was primary author of the CCHIT ACO/HIT Framework, the only consensus-developed, publicly available guidance on health IT for accountable care organizations. Dr. Bell was Director and Acting Deputy of the Office of the National Coordinator for Health Information Technology (ONC). She has served as a Medical Director at the Centers for Medicare and Medicaid Services in several commercial health plans, and at Partners Community Healthcare, Inc. Dr. Bell is among the top 50 influential physician executives named by Modern Healthcare in 2013 and among the top 25 in 2012. 

Mark J. Jacobs, Delaware Health Information Network, is a seasoned healthcare information technology executive and Health Information Exchange expert with more than 30 years of hands-on experience. Mark has served as the first Chief Information Officer of the Delaware Health Information Network (DHIN), the nation’s oldest and most sustainable statewide HIE. Mark brings considerable healthcare technology, interoperability, health policy, and information technology experience, and he has a proven track record of executing innovative IT infrastructure strategy, design, and implementation initiatives. Mark is an action/results-oriented collaborator who focuses on efforts that enable meaningful information gathering and delivery at the point-of-care and beyond and is frequently called upon by Health IT leadership nation-wide for insights into successful, innovative, and meaningful Health Information Exchange. 

Salim Kizaraly, Founder of Stella Technology, Interoperability Toolkit for Interoperability Workgroup, current responsibilities at Stella Technology include Management and Technical Consulting, Corporate Administration, Sales and Marketing. Over 14 years of experience in health information exchange and healthcare IT. A graduate of computer science as well as business schools, I have strong interest in challenges mixing high-tech and business in a multicultural environment.Current responsibilities at Stella Technology include Management and Technical Consulting, Corporate Administration, Sales and Marketing. Over 14 years of experience in health information exchange and healthcare IT. A graduate of computer science as well as business schools, I have strong interest in challenges mixing high-tech and business in a multicultural environment. 

Jim Younkin, Information Technology Director at Geisinger Health System, Director of Keystone Health Information Exchange, is an energetic, visionary leader with more than 27 years of progressive experience in the health information technology (IT) discipline. His expertise is broad in scope, including population health management, interoperability solutions, healthcare administration, grants and federal contract management, software development, and computer operations. Mr. Younkin is accomplished in innovation, project management, implementation and evaluation. He possesses practical experience in team building, continuous quality improvement and performance improvement processes. 

eHealth and Telemedicine Panel

Telecommunication and Internet technologies are being used to change the health care industry in unprecedented and irreversible ways.  The value proposition with E-Health and Telemedicine includes a higher quality of care, cost reductions, workflow efficiency, greater access, and widespread availability of healthcare services.  At the level of the individual, telemedicine (the provision of health care services, clinical information, and education over a distance using telecommunication technology) can support improvements in a patient’s health and quality of life, particularly for those with chronic diseases, by enabling safer monitoring at home and reducing the number of hospital visits.  E-Health refers to all forms of electronic health care delivered over the Internet, ranging from informational, educational and commercial "products" to direct services offered by professionals and even consumers themselves.   At their best, these technologies are enabling delivery of health care to remote patients and facilitating information exchange between generalists and specialists to further enable and support the continuum of care across the provider communities.  At their worst, they leave decision makers with far too many choices about the best use of technology, and too many unanswered questions about efficacy, privacy, transparency, security, ethics, risk management, and other important matters.  The expert panel will engage in a discussion about E-Health and Telemedicine with an emphasis on adoption, value, cost and risks.

Moderator: Natasa Sokolovich is currently Executive Director, Telemedicine for UPMC and Senior Director, Affiliated Physician Services, with UPMC’s Physician Services Division. The UPMC Health System, headquartered in Pittsburgh, Pennsylvania, is an $11 billion global health and integrated clinical delivery & finance system which is utilizing advances in technology to transform healthcare delivery.  

Natasa is responsible for overseeing the strategic expansion of UPMC’s Telemedicine program.  The UPMC Telemedicine program was initially launched with TeleStroke and TelePsychiatric services and now includes over 25 clinical specialty services.  The TeleStroke program spans 21 hospital locations across Western Pennsylvania and Northeastern Maryland.  The most recent addition to UPMC’s Telemedicine program includes multi-specialty, virtual clinics and a convenience care, web-based solution to facilitate “on-demand” virtual visits.  As Senior Director, Affiliated Physician Services, Natasa leads a program called UPMC Practice Solutions, which provides a-la carte services to private practice physicians throughout Western Pennsylvania.  

Panelists: 

Dr. Mohammad Arif Ali, Visionary, Strategist, Analyst, has a unique combination of clinical and technical experience and education along with strengths of communication and macro vision. 

David Finn, CISA, CISM, CRISC, is the Health Information Technology Officer for Symantec.  Prior to that role he was the Chief Information Officer and Vice President of Information Services for Texas Children’s Hospital, one of the largest pediatric integrated delivery systems in the United States.  He also served as the Privacy and Security Officer for Texas Children’s.  Prior to that Mr. Finn spent 7 years as a healthcare consultant with IMG/Healthlink and PwC, serving last as the EVP of Operations for Healthlink.

Mr. Finn has more than 30 years’ experience in the planning, management and control of information technology and business processes.  He is focused on creating and maintaining trust in and value from information and information systems.  Mr. Finn’s key skills include IT Governance and Control, Project Management, Systems Selection and Implementation, Business and IT Partnering, and IT Audit, Control and Security.

Mr. Finn has presented nationally and internationally on such topics as project management, professional leadership and staff development, and privacy and security. He has contributed to or written articles on IT Management, Disaster Recovery and Security for such as journals as CIO Digest and Baseline.

Finn holds a BA degree from the University of North Dakota and an MA from Angelo State University. He currently serves on the CHIME Board of Trustees and on the Information Systems Audit and Control Association’s (ISACA’s) Professional Influence and Advocacy Committee (PIAC).  During 2014, Mr. Finn worked closely with CHIME management to create and initiate the Association for Executives in Healthcare Information Security (AEHIS).  In the past, he served on the national Board of HIMSS. He also is a long-time Board member of Healthcare for the Homeless - - Houston (2 FQHCs) and is Vice President of the Primary Care Innovation Center in Houston. 

Jonathan Levoy, Executive Vice President, Alego Health,  began his employment with Alego Health in November of 2009 as the VP of Business Development & Technology. Mr. Levoy worked hand in hand with Alego Health’s President, Jacqueline Forestall to develop and create the practices that transformed Alego Health into one of the nations’ premier Healthcare IT Companies from the previous temporary healthcare staffing company as it was founded.

Mr. Levoy worked as an executive level Marketing and Operations Executive in several service industries prior to his tenure at Alego Health. His experience has led to a greater understanding and implementation of the customer-centric approach that Alego Health provides to all of its Clients. Jonathan has also pioneered several technological advancements that has made Alego Health one of the industry’s most technologically advanced companies.

In 2013, Mr. Levoy was honored as one of Crain’s Cleveland Business Magazine’s 40 under 40 award winners. His work in the HIT community has included acting as the Chairperson of the mHIMSS Digital Media Taskforce, as a member of the mHIMSS Advisory Board. Currently Mr. Levoy is a member of the Northern Ohio HIMSS Board, a member of ACHE, and is an active corporate member HIMSS & CHIME. Jonathan also presents regularly on Healthcare IT and Business Growth topics. Mr. Levoy attended the University of Akron as a Communications Major. 

Mark Seraly, MD, Secretary, Teledermatology Special interest Group at American Telemedicine Association, Chief Medical Officer and Founder, IAGNOSIS. Inventing the Future of Dermatology and the Next Level of Skin Care|DermatologistOnCall [Point.Shoot.Treat]. Powered by Iagnosis-Your Link to Healthy Skin!

 Iagnosis® was founded with a goal on dramatically increasing access to skin care specialists across the country. Our telehealth company is focused on patient-centered care: expanding choice, unimpeded access to services, improving patient satisfaction, and offering a broader range of clinical services.

Our flagship product, DermatologistOnCall, is a new way for patients to receive skin care, and allows dermatologists to use a "virtual office" platform to provide skin care. This simple and clean teledermatology experience makes the virtual office visit intuitively obvious for both patients and providers, eliminating any aspect of intimidation from healthcare technology.

DermatologistOnCall features a clean user-experience through artistically designed interfaces that make new healthcare technologies fun, easy and intuitive. DermatologistOnCall is the new access point for online skin care.

The long-term goal for our company is to make "iagnosis" synonymous with an intuitive and intelligent Internet-based diagnosis. DermatologistOnCall is a new type of "concierge care" that is no longer a solution just for the wealthy, but an affordable solution for the masses! We have always believed that being user-friendly is critical in gaining market and patient acceptance, and will compel dermatologists to adopt our platform by offering them a new flexible, balanced and life-style oriented way of practicing medicine. 

Health Economics & Analytics Panel 

The explosion of health data and data science techniques, coupled with the challenge of improving the healthcare system, from both a cost and quality standpoint, has led to renewed interest in health economics and data analytics. Health Economists, Policy Analysts, Data Scientists, and the like, serve this role in Pharma, Medical Devices, and BioTech, and have been using data analysis and modeling to understand the application of healthcare products and services to solving the problems of cost and care.  Major changes in how healthcare is delivered and paid-for, as well as advances in enabling technologies; affect all areas of healthcare and healthcare technology. They also give rise to substantial opportunities to create solutions, build new entrepreneurial ventures, adapt existing businesses, and grow both old and new companies. The Health Economics and Analytics panel discussion will include viewpoints from industry experts with experience and perspectives from service delivery, ACOs, medical devices, pharma, venture, healthcare IT, infrastructure, and mHealth.

Moderator: Michael McNees, CEO, Syndicus, has 35 years of experience in the professional services industry, which includes roles  in technical communication, middle management, business development and general management for IT, engineering and scientific business entities. He also has the experience of starting five business units/companies.

McNees has served as CEO of Syndicus since founding it in 2007, and has been instrumental in building Syndicus’ reputation as a Management Services Organization in Maryland – one that is also EHNAC-accredited.

McNees has a master’s degree in professional writing from Carnegie Mellon University and a bachelor’s degree (English/Writing) from the Pennsylvania State University. He also attended Geneva College for post-bachelor training in Engineering, as well as the University of Maryland to pursue a master’s degree in Life Sciences.

Panelists:

Antony Davies is associate professor of economics at Duquesne University and Mercatus Affiliated Senior Scholar at George Mason University. His primary research interests include econometrics and public policy. Davies has authored over 100 op-eds in over thirty newspapers including the Wall Street Journal, Los Angeles Times, New York Daily News, and Philadelphia Inquirer, and is a regular columnist for the Pittsburgh Tribune-Review. He is a frequent lecturer at policy conferences on Capitol Hill. In addition to teaching at the undergraduate, masters, and Ph.D. levels, Dr. Davies was Chief Financial Officer at Parabon Computation, President and co-founder of Paragon Software (now Take-Two Interactive), and co-founder and Chief Analytics Officer at Repliqa (now indiePub Games). Dr. Davies earned his B.S. in Economics from Saint Vincent College, and Ph.D. in Economics from the State University of New York at Albany.

Heather Lavoie serves as President of Geneia Innovations and Chief Operating Officer for the organization. She has overall operational accountability and responsibility for launching and supporting new products and services that sit at the intersection of personalized and population health, and help health care organizations transform the way they deliver care.

Prior to joining Geneia, her career spanned 25 years in health care, leading start-ups, health plans, and provider organizations as well as initiatives to identify and replicate best practices in health care use and delivery. She has directed projects for both private and public organizations on transparency, diversification, product delivery, health cost escalation, operations consolidation, data warehousing, data analytics, and financial reporting. Heather co-founded and served as Vice President of Product Development, Delivery and Engineering for Choicelinx Corporation, a CIGNA Health Care subsidiary.  She was responsible for driving product and technology strategy and spearheading the development of employee benefit and wellness designs and supportive actuarial models for national and local payers and Fortune 500 employers such as IBM and Morgan Stanley. During her tenure, she co-authored an actuarial model with Milliman USA used for evaluating custom-design benefit plans.

Heather is a graduate of Notre Dame College and received a Masters of Business Administration from Southern New Hampshire University. She is a sought-after national speaker on health care issues. 

Keynote #2:

TBD 

Cyber Security Presentation

The Anthem breach has emphatically demonstrated that healthcare privacy and security issues have gone far beyond opportunity crimes and carelessness (stolen laptops; mishandled PHI) and are now in the territory of massive organized cyber attacks, and the class action litigation has already started.  The FBI warned health care companies more than a year ago that the industry as a whole was not doing enough to resist cyber attacks, and that the personal data resident in healthcare system files can be as valuable to the bad guys as what they may get from attacking financial institutions.  However, the industry still lags behind financial services providers in regard to cyber security measures.

Companies from all sectors are now coming to the realization that the security measures that are currently implemented in their systems may not be able to protect their company, employees, customers, or data from a cybersecurity breach, because the sophistication of cyber threats is constantly increasing.  This demands that the toolsets deployed on those networks should also be complex enough to mitigate or prevent a breach.

Ridge Global Solutions (RGS) is a leading cyber security company founded by Tom Ridge, first U.S. Secretary of the Department of Homeland Security and 43^rd Governor of Pennsylvania.  Since formation, RGS has worked with the United States and foreign governments, CIA, and large healthcare systems, including several in Pennsylvania currently.  RGS has demonstrated thought leadership, technical capabilities and resources, with a strong focus in healthcare information technology.

Ben Cotton at RGS will discuss the new nature of cyber threats and the countermeasures.  Ben’s specialties are Security Assessments of Information Systems, Computer Forensics, and Electronic Discovery.  In delivery these services, Ben leverages the many applicable skills he gained from his extensive military service experience in special operations.  Ben also leads incident response and litigation support engagements that include: in-depth computer forensics to recover deleted or destroyed data; host large volumes of electronic data to ensure ready access to that information; or integrating reporting systems into the Intelligence Community (IC) national level database. Ben holds a Bachelor’s of Science in Computers from the University of New York - Regents a Master’s of Science, Information Systems Management from University of Maryland University College and is a Veteran of the United States Army Special Forces.

This day will also feature an outdoor BBQ networking lunch at the beautiful mountain resort, Chestnut Ridge. A networking reception will follow the last panel discussion at 5:00pm. Please join us for what will be a dynamic day of discussion and networking!

Sponsorship Opportunities

Healthcare 20/20 is financed through a combination of participant registration fees and corporate sponsorships.   Note:  All sponsorship opportunities are fulfilled on a first-come, first served basis. 

Executive Sponsor $5,000

• Introduce a keynote speaker at the event
• Four (4) Passes to the event
• Logo and organization name included in conference program and on chapter websites
• Logo displayed on video loop during the event
• Sponsor table at the event

Corporate Sponsor $2,500

• Opportunity to speak to the group for 10 minutes during lunch or happy hour
• Two (2) Passes to the event
• Logo and organization name included in conference program and on chapter websites
• Logo displayed on video loop during the event.
• Sponsor table at the event

 Associate Sponsor $1,500

• Two (2) Passes to the event
• Logo and organization name included in conference program and on chapter website
• Logo displayed on video loop during the event
• Sponsor table at the event

Please contact Robert Sheesley if your organization is interested in sponsoring this event or fill out the flyer below.

Healthcare 2020 Sponsorship Flyer